Diploma in International Business
Diploma Programme for working Professionals
Pepsi-AMA Centre for
International Business
Diploma in International Business

This is a much sought-after part-time programme, under AMA’s Continuing Education System. The programme is designed to widen the knowledge-base of young executives & entrepreneurs and equip them with vital skills to meet the new challenges in the global business environment.
Duration: Six Months
Date of Commencement Thu 22nd July 2010
Qualification: Degree. Candidates who have successfully completed 3 years Diploma Programme after Higher Secondary education can also apply.
Fees: Fee: Rs.14,500/- (Service Tax Inclusive).
Class Days & Timings: Thursday, Friday and Saturday - 7.00 to 8.30 p.m.
Who can apply :
The programme is primarily meant for working professionals. However, fresh graduates will be admitted on the basis of selection at the interview. Class participation is compulsory. Therefore, persons who can attend the class regularly should only apply.
Course outline:
Seven modules are included in the programame:
Module – I : International Marketing:
Domestic Vs. International Market, Barriers to International Trade, Entering International Trade in Indian Context, Identification of Export Product, Identification of Export market, 8 keys to selection of market abroad, Strategies for entering international market, Strategies in international marketing, Sources of market information, useful websites, Channels of Distribution, Channel Selection List, Direct Marketing/Indirect Marketing, Merits and Demerits, Brands, Benefits of Brand, Selection of Foreign Agent, prerequisite, Direction of India’s Export
Module – II : International Finance:
Introduction to International Finance, Banks and Exchange Rates, Foreign Exchange – Basics, Exchange Rates, Cross Rates, Forward Rates, Cancellation/Early Delivery of Forward Contracts, Export Finance, Import Finance, Factoring, Futures, Options
Module – III : Export Pricing & Incentives:
Concepts – Export, Exporter, Registration cum Membership Certificate, Deemed Export, Merchant Exporter, Manufacturer Exporter, Merchant cum Manufacturer Exporter, Export House, Start Export house and Trading house, Start Trading House, Base period, Advance Authorisation, Duty free Import authorization,DEPB, Export Promotion Capital Goods Scheme, Duty Drawback, Packing Credit Focus Market Scheme, served from India scheme, Pre-Import-Post Export Incentives, features of various export Promotion Scheme, Deemed Export – Export Pricing – Determinants, Application of various Exports incentives in pricing Illustrative examples
Module IV : Export Finance:
Packaging Credit, Pre and Post Shipment, Pre and Post shipment Finance, Advance Remittances – Line of Credit, Free Trade Agreement – Preferential Trade Agreements, EEFC Account – Elongated Credit Terms, Realization of Export Proceeds, Introduction To Letters of Credit, Different types of Letters of Credit, UCP-600, INCO-Terms 2000
Module V : Customs & Central Excise – Practice & Procedures:
Customs – Correlation of Customs, Concepts in Customs, Assessment, Import Duty Assessable Value, Bill of Entry – Prior Entry – IGN Tools in classification, Case Laws – Refund of Import duty – less charge demand, Valuation, Appeals Import and Export Procedures & Documentation, Central Excise – Definitions – valuation – abatement of Central Excise Duty, CEN VAT – Credit Rule 2001, Central Excise Procedures related to Exports
Module VI : Foreign Trade Policy:
Definitions – Capital Goods – Raw Materials, Components, Spares, Accessories, Consumables, Consumer Goods, Modes of Import, Export promotion, Capital Goods Scheme – Features, 100% Export Oriented Units – features, SEZ, features, General Licensing Provisions, Provisions relating to Import and Exports, Introduction to Handbook of Procedures Vol.I, Handbook of Procedures Vol.2, ITC (HS) Classifications, Clountry of Origin Certificates
Module VII : Export-Import and Related Regulations:
Foreign Trade Development & Regulations Act, 1992, Foreign Trade Development And Regulations Rules 1993, Customs Tariff Act 1972, Customs Act 1962, Foreign Exchange Management Act 1999, Laws of Weights & Measures
EVALUATION
Attendance A student must have attended a minimum of 80% of the sessions
held. However, absence due to sickness and due to other exigencies
will be reviewed as case to case basis and
considered for the award of Diploma. (Weightage : 20%)
Examinations There will be module-wise examinations; the total weightage
for above examinations put together will be 50%.
Project
All students must conduct a field-based study and submit a Project Report. This work carries a weightage of 30%
For Application & Prospectus (Rs.300) and details
Please contact:
Ahmedabad Management Association
ATIRA Campus, Dr. Vikram Sarabhai Marg, Ahmedabad 380 015.
Phone: 26308601, 32512847; Fax: 26305692
E-mail: ama@amaindia.org Website:
www.amaindia.org